Kang Kang (康康) Express Meal Kit – Media Launch

Tan Seng Kee Foods Pte Ltd (TSK)
3017 Bedok North Street 5
Singapore 486121
T: +65 6445 2320
E: noodles@tskfood.com
W: www.tskfood.com

I was privileged to be invited amongst many in the local blogging & Instagram-ing scene, to the media launch event of Kang Kang (康康) Express Meal Kit. Goodness brought to us, by the successors; Raymond & Annie Tan, of the local heritage brand, Tan Seng Kee Foods Pte Ltd (TSK).
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Established since 1936, Tan Seng Kee Foods Pte Ltd (TSK) possessed sole proprietorship manufacturing rice and wheat-based noodle products. In a nutshell, they were probably the single largest manufacturer & distributor of noodle products. Armed with a consumer-centric vision, and a mission built on 3 pillars:
3 pillars
TSK prides itself in meeting the principles of Good Manufacturing Practice (GMP), equips itself with state of the art machinery, instill stringent hygiene standards & quality assurance. All aligned towards optimizing costs, transferring the savings to consumers.

The new range of Kang Kang Noodles, is the result of constant innovation. The patented process of pasteurizing eliminates pathogens, makes them safer for consumption, preservative free, significantly increased shelf life (up to 1 month in ambient temperature, or, 6 months in refrigerated storage) and most importantly, ready to cook.

Range of noodles available: Hokkien Noodles (福建面), Hokkien Flat Noodles (福建扁面), Kway Teow (粿条), Bee Tai Mak (米苔目/ 米筛目/老鼠粄/銀針粉/老鼠粉), Ipoh Hor Fun (怡保河粉), Laksa Noodles (粗米粉).

Dwellers of the world’s most expensive city to live in, almost everyone is hard pressed for time. It’s no surprise that the once taboo quick fix meals, have now become a new norm. At this point, with Kang Kang Express Meal Kits, we can cast your fears over health risks in instant noodles, and price point is very affordable.
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Unlike most Hokkien Noodles, the alkalinity in the taste is very low, and the spring in the texture is not compromised. To cook, they are microwaveable, and they’re definitely good for conventional stove top cooking too.
13277703_245856292443623_458891859_nThe Express Meal Kits come in 3 flavors: Prawn Mee Soup, Laksa and Curry, all with fresh pasteurized noodles. The crew didn’t break any sweat in preparing our tasting samples.

Please note, additional condiments & ingredients not included in the meal kits.

13257028_1595670850745789_879300295_nThe tastes of the Prawn Noodles is not remote from those found in the hawker centers.

13257106_1638137376510686_1372186796_nThe Laksa is not inferior to the familiar ones in the market place. But please do not compare this with Nonya Laksa, which tend to be inclined towards a coconut milk rich taste.

13248919_1015391995218896_1843672350_nI’m most impressed with the Curry Noodles, for the gravy is rich in flavor, and due to the lack of alkalinity in the noodles, I’m sure is a wish come true for most people.

Having tried and tasted all 3 flavors, I have to say that this experience takes instant noodle consumption & fulfillment to a whole new level. In fact, it isn’t really instant noodles per se. They are easy to cook meals; that I’m sure a 10 year old can ace it, following the cooking directions found on the rear of the packaging.

Attendees were also invited to participate & experience 1st hand, the possibilities of what could turn out in 4 minutes, with pre-cooked ingredients at our disposal.

This was how my 4 minutes turned out.

Kang Kang Noodles and Kang Kang Express Meal Kits, can be found in in the fresh food section of most NTUC & major supermarkets across the island. Keep a keen look out for the Kang Kang Noodles standee racks, stock them up at home and impress your loved ones with your creativity in the kitchen.
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For the adventurous, there are recipes formulated by the renowned Chef Eric Teo, coupled with YouTube video tutorials, for your reference.
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Pictures taken using LG G4 Dual LTE
Dine towards your next vacation [click here]

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